Acperion Synergy Marketing, LLC
Denver SEO Company 
Denver , Colorado
P:  303.346.0072
 

 
Denver search marketing firm
 
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Denver SEO -  What Not to Do When Doing SEO
Organic search engine optimization "big rules" seems to keep changing every week. In late 2009, Google launched over 40 changes to how they rank websites.  The average marketing department can not keep up with these changes and sometimes they may be using outdated SEO techniques that can hurt their search engine traffic.
 
 
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Is Your Website SEO Friendly or is it Hated by the Search Engine Spiders?

Are you keeping up with Google Caffeine and May Day?

Generally, about 65% of online searches are conducted using Google.com and the other 25% +/- searches are performed using Yahoo and Bing. If your website is showing up page 4 or more, your potential prospects will not find your website.  My job is to make your webpages SEO friendly using very conservative SEO white hat search engine optimization techniques that increases the probability that your targeted keyword search phrases will get indexed in the top 30 search return positions.

Denver SEO Techniques That Don't Work Anymore

Some SEO agencies may try tactics that worked in 2005 but the same tactics do not in 2010. Some of the search engine optimization tactics we don't recommend are:

1. Putting search engines before your website users – I don’t stuff webpage's with a gazillion keywords. It may work with some search spiders but it will hurt the online user experience forcing potential prospects to leave your website for another one.
2. Link spamming – I don’t go after links for quantity but for relevant quality.
3. Disregarding link text – Using “click here” or some other repetitious anchor text link will be a wasted opportunity to get your important keyword phrases to be indexed by Google, Yahoo and Bing.
4. Not using web metric reports – I provide monthly SEO performance reports that shows progress against the baseline metrics that we established for the campaign.
5. Choosing the wrong keywords – Some SEO companies guarantee a #1 search position by search engine optimizing the webpage using some ridiculous keyword phrase that a prospect would never search for.  

6. No Universal Search strategy – if you aren’t optimizing for Google Base, Google Local, online videos, FlickR, image optimization and blog search/mirco blogs, you are losing business, no doubt about it.


 
 
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