BRAND REPUTATION - for personal and business
Today, everybody can become an online critic and post favorable and
unfavorable reviews. Typing in a
persons name or business can produce malicious and inaccurate information about
the person, the products and services and the company -- all ranking high in the
natural search listings in Google, Yahoo and Bing. Acperion has the knowledge on
how to remove negative information from Google.
Acperion has been doing Reputation Management since 2004 and our online
reputation services practice is booming. Our main goal is to push negative information off of the top
three search results pages and push up the clients positive content in the top
30 ranking positions.
We also offer Brand Reputation Monitoring services. This is where we monitor
your brand name online for negative press coverage. If we see negative content,
the client is advised along with some recommendations on what to do.
What you do to manage your online brand reputation will determine if your business will grow or falter.
What
can damage an individuals or businesses (brand) reputation almost immediately
are derived from negative online postings in blogs, message boards, websites and social media
websites and the ease and quickness these postings are made.
Many positive and negative postings are indexed by the search engines and
it’s likely one or two negative postings can be in the top 10 ranking
positions in Google.
Acperion can use various
online marketing tactics to “push” down the negative Google, Yahoo and Bing
listings onto page 2 and lower. It
should be pointed out that nobody (including Acperion) can guarantee that any
particular website listing will rank in the top 10 positions but we can use some
basic
search engine optimization techniques to make a new website posting using your company
or personal name to rank
higher than the negative posting.
Your online brand and
personal reputation is
priceless and you should be monitoring and proactively protecting your brand
recognition through online reputation management.
If
your company is plagued by bad press and reputation issues, please contact
us today. We’ll clean up your search results and help take control of the
situation