Google + Local, Yelp, City Search, Bing and More

Many online searchers are focusing their keyword search terms by using keywords to include: city, state, zip code, neighborhood names, and even phone numbers. If your website is not taking advantage of local search SEO, your business is probably losing some traffic and sales.

There are over 3.25 billion Google map searches each month and about 20% of these local map searchers are done with mobile phones. Optimizing your business website for local search not only gives you an advantage over you competitors, it also displays your local search content to mobile users too.

Acperion's goal is to local search optimize your Google + Local page listing to be on the first page of the maps results. These pages can be search optimized for better rankings because Google has specific local search ranking rules that increases the likelihood of getting the local page to rank in the top 10.

The Acperion local search seo process is to claim your Google + Local page (and even if you have claimed it, the + Local page can still be optimized) and start getting local citations with the important local directories like Yelp and CitySearch. Getting positive online testimonials and reviews for your local search pages helps in how this page should be ranked Here's an overview on our Google Places SEO deliverables:

  • Local keyword research.
  • Competitive local search analysis.
  • Google Places SEO using proper Google optimization techniques.
  • Photo optimization.
  • Video optimization.
  • Geo-location tagging.
  • Monthly tracking of analytics.

    Google Universal Search

     


    Google universal search was launched in 2007 and today still remains an important online marketing tactic to use. The universal content that can be found by a Google searcher are: images, videos, news, shopping, real-time, blogs, books, places, discussions and recipes.

    Each year continues to show how popular online videos and image search is with online searchers. Acperion advises all online marketing clients to take advantage of the opportunity to search engine optimize their video library and image content as a top priority.

    Let Acperion show you how optimizing all of your digital assets can increase the probability in achieving multiple high ranking listings and get that important click to your website.